MTV launch ‘Virtual Laguna Beach’

Virtual Laguna Beach

MTV Networks and the virtual world finally pulled back the wraps on a 3D, digital version of the TV network’s hit series, “Laguna Beach.”

Dubbed “Virtual Laguna Beach,” the new customized version of the “There” environment allows fans of the show to create avatars, socialize with friends, partake in a number of branded products and prowl around a fully digital version of the Orange County, Calif., city that gave the show its name. Players–on PCs only–can sign up for free.

It’s MTV’s version of….a little too late.


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